--- title: "Becoming a seller" section: "Selling Templates" canonical_url: "https://support.buildwithhq.com/selling/becoming-a-seller.html" reviewed_at: "2026-10-20" authority: Official --- # Becoming a seller Preview reference: Open your storefront and connect payouts — the one-time setup before anything can be listed. ## In brief - **Availability:** Release-gated preview - **Setup:** Storefront profile + payment onboarding - **One per account:** Your account is your store - **Status:** Pending until onboarding completes Marketplace preview The seller journey described here is not an available production workflow. Paid checkout, refunds, payouts, and installation or upgrade require release acceptance. The material below is a preview reference, not instructions to perform financial tests or enable background workers. Selling starts with a **seller profile** — your public storefront identity — and payment onboarding so money can reach you. ## Your storefront Choose a store slug (your storefront's address), a display name, a description, and a support email buyers can reach. One storefront per account; everything you sell lives under it, so its reputation compounds across your products. Tip Set the support email to something a teammate can also watch. Buyer questions answered fast become reviews; questions that sit become refunds. ## Connecting payouts Payments run on Stripe. You'll complete a Stripe onboarding flow that verifies your identity and banking details — the same kind of onboarding any payment platform requires. Two switches flip as you progress: - **Charges enabled** — buyers can pay for your products. - **Payouts enabled** — money can be sent to your bank. Your seller status moves from **Pending** to **Active** as onboarding completes. You can draft products while Pending, but offers can't go live — and payouts can't be requested — until you're Active with payouts enabled. --- Capability review: 2026-10-20. [View the canonical guide](https://support.buildwithhq.com/selling/becoming-a-seller.html).